Website Optimization – Efficiency & Marketing Intelligence at Your Fingertips

The best analytical & optimization tools and reporting to provide you with the market intelligence to make smart business & marketing decisions and keep your organization ahead of the curve.

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Website Analytics

Learn about where your visitors come from and how they interact with your site in a detailed, yet intuitive analytics report delivered right to your inbox each month. Provided is the information you need to write better copy, strengthen your marketing initiatives, and allow for intelligent adjustments to make your website convert higher.

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Webmaster Tools

Detailed reports about your website’s visibility within search engines assist in diagnosing problems. By discovering this comprehensive data pertaining to how your site is crawled and indexed, link and query traffic, and other details, we can ensure your site is optimized to be as search-engine-friendly as possible.

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A/B Variable Split Testing

Google Website Optimizer is an easy to use tool that tests your site content in order to provide measurable visitor feedback, higher conversion rates, and eliminates the guesswork of choosing the best content, thus delivering higher actionable results. We’ll show you how we utilize this tool to optimize your site and deliver a higher return on your investment.

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RSS Feed Analytics

Know instantly who and how many you’re directing your published content to; with a hosted Google Feedburner feed on your branded domain, you can track the number of people who have viewed or clicked individual content items in your feed and “Reach,” which estimates the daily number of subscribers who interacted with your feed content.

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Email Marketing Analytics

You can see the number of emails sent, emails opened, bounce backs, unsubscribes, and click-through rates in real time. Understanding these metrics and how best to use them is key to improving your email marketing campaigns and achieving better results

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