About !escunid

!escunid Online Business Development is an Internet Marketing, Web Design, Web Optimization & Analytics, and Monetization Strategy, development, and integration firm based in Vancouver, British Columbia, Canada. The !escunid team has worked with both public, private, start-ups, government, and non-profit organizations worldwide with budgets from $3000-250,000 CAD, and understands that each and every one requires a very different approach and strategy when going online.

Leadership

Michael-James Pennie – Executive Director

Michael-James Pennie of !escunid Online Business Development

“The Web 2.0 evolution has seen a substantial amount of emerging entrepreneurs and serial entrepreneurs taking a new direction in to the new media. For me, online business development is my business, entrepreneurship is a way of life, Web 2.0 is my mantra, and my prime motto is, ‘Do You Zoom?’”

Michael-James co-founded !escunid Online Business Development with Gwyn T. Pritchett in 2003 and since then, they’ve never looked back. It was only a natural progression for Pennie, who came from a strong background in entrepreneurship, growing up living and breathing all aspects of the family business, in addition to having a very strong mentor circle guiding him early on in his career, which initially began in corporate sales.

“In sales I recognized immediately the implications of having a strong web presence and the further emergence of acquiring and doing business online. Starting !escunid was only a natural progression and after our first project was completed and a full success, I knew we had something special…”

Michael-James Pennie accordingly brings a wealth of Web Monetization & Internet Marketing Strategy and all niche aspects pertaining to Public Relations, Social Media, Permission Email, Viral, Buzz, Guerrilla, Affiliate, SEM, and SEO marketing. He also does speaking for corporate and government events, having presented at the 2008 Beijing International Business & Technology Summit in Tiananmen Square, Beijing, China and locally at the Vancouver Enterprise Forum Momentum, has appeared on Get Connected TV of the Business News Network, CityTV’s Breakfast Television, was featured in Business in Vancouver’s Hi-Tech BC Magazine, and on the cover of ‘Make it Business’ Magazine.

Gwyn T. Pritchett – Technical Director

Gwyn T. Pritchett of !escunid Online Business Development

Gwyn Pritchett‘s web development & technology background began at an early age. Soon thereafter, he was recognized on both a Provincial and National level winning various web design & development competitions and received high profile recruitment offers from several top firms here in BC prior to graduating senior secondary school.

Pritchett declined those offers in order to focus on his education; a scholarship to Vancouver’s local Simon Fraser University, although when the entrepreneurial bug caught up with Pritchett in late 2003, he acted on it and found great success in partnership with Michael-James Pennie in establishing !escunid Online Business Development. Soon followed was recognition by Junior Achievement BC, awarding Pritchett the University Student Achiever of the Year accompanied by a full business coaching scholarship.

“Business reached a tipping point for us in 2005 and I saw the opportunity to grow and I acted on it. It was certainly the right decision as business has been steady ever since, new online business development projects are flourishing, and it’s great after 9 years of experience in this industry to now focus on a top-down technology management role over a team of highly talented designers, programmers, and application developers.”

Gwyn T. Pritchett brings a wealth of experience to the team in his technological expertise. He is currently studying Economics, Technology, and Project Management at Simon Fraser University. Gwyn has been featured in noteable publications such as The Globe & Mail, The Vancouver Sun, and Business in Vancouver.

Philosophies

We walk the walk. Our organization is defined by the philosophies that embody every action we undertake.

Our Satisfaction Guarantee

Highly personable, client service oriented, and a keen attention to detail in understanding the needs of our clients to develop a lasting relationship is why our organization thrives. While we cannot guarantee that every single online objective you have will be met, we can guarantee that we will provide the best possible solutions in order to strive to achieve these objectives.

Survival is Not Enough

The Internet; Digital Darwinism at its finest. Survival is not enough, evolve or go the way of the Dodo Bird. The frameworks of our solutions are backed by a community of thousands of seasoned open source developers ensuring all essential updates are uploaded to our client platforms instantly. Analytical reporting is provided monthly and client online marketing campaigns are evaluated quarterly. !escunid has effectively automated digital evolution forever.

Small is the New Big

We’re smarter than they think; in utilizing open source technologies, we’ve been able to sustain a tight knit and accountable development team. This has translated to a higher productivity level per team member, a substantial increase in development turnover time, organizational agility in new strategy adaption and speed of implementation, and the ability to provide our clients the tools the big players use, without necessarily the Fortune 500 budget.

The Best of the Best

Only the cream of the crop serve !escunid clients and we are proud of that fact. Members of our team have worked with some of the industry leaders, Google, Apple, Siemens, Electronic Arts, and accordingly bring on board world class industry experience. Our team continually strives to expand reputation, knowledge, and experience in attending and presenting at notable conferences, such as the International Business & Technology Summits, Open Web, Barcamp, and the Northern Voice.

We Choose Our Clients

We choose to do businesses with organizations that have sound ethical and sustainable economic and environmental policies set in place. Equally as important, we also choose to work with organizations who value a mutual respect towards the professional and client relationship, both in the manner in which they choose to deal with their own respective clientele, and in the manner in which they choose to deal with the professionals in our organization. We choose to work only with clients who strive for excellence in all facets of their business.